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Twitter and AI: gauging feelings in the heat of the moment 🙂 🙁


  • Our Text Analytics expertise combines with that of 42DLP, specialists in broadcast design and motion graphics, to enable us to analyze social media networks in real-time. In other words, it’s possible to see your reaction appear live on one of today’s most famous TV programmes, ‘The Voice’!

After having collected 35,000 tweets, we moved to a two-stage process. Firstly, the cleaning stage, thanks to Natural Language Processing. This first stage, which is equivalent to data cleaning, makes it possible to remove all the words from the raw text that are not relevant to sentiment analysis.’ states Sophie Guérin. Read the full story here